Lou Raizin is seeing the light
June 29th, 2017
Lou Raizin, theÂ president of Broadway in Chicago, which brought â€śHamiltonâ€ť to the city, is starting a not-for-profit organization that he hopes will boost tourism.
The organization will, among other projects, create nighttime light shows. Imagine colorful projections on big walls of Merchandise Mart.
The goal would be to create coveted Instagram moments, says Raizin, who back in 2014 worked on the Lighting Framework Plan that was supported by the mayor and Choose Chicago. Raizin sits on the board of Choose Chicago.
He’s hoping that a nonprofit organization, with private donations and support, can make the idea a reality.
“NotÂ having direct ties to government allows the not-for-profit to be more nimble and get things done in ways and at a speed that government can’t,” Raizin said.
Find out more about the light show revolution in my Taking Names column in the Chicago Sun-Times.